Global Website
Fujitsu perspectives
Fujitsu Perspectives is a digital platform presenting exclusive global insights, updates and tales of innovation from within the Fujitsu organization.
Client
Fujitsu Limited
Year
2016
Tasks
Art Direction
UX/UI Design
Wireframing
Tools
Photoshop
Illustrator
Responsive view of the Fujitsu Perspectives Project
Project details
I worked with Fujitsu to relaunch their website “Fujitsu Perspectives”. The client’s requirements: a clearly structured, expandable platform that is visually modern, unique, and – especially important for the target audience – can be optimally displayed on tablet and smartphone devices.
As “Fujitsu Perspectives” is a purely web-based (digital only) magazine, it was important to me to transfer the optical characteristics of a paper magazine into the digital realm.
Although the magazine was created quite independent of the company’s design guidelines, the in-house Fujitsu design team rated our project very highly. As a result, they decided that the relaunched “Fujitsu Perspectives” should provide a design standard for all future Fujitsu web projects.
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